How It Works

How Collateral Advisor Works

5 AI experts examine every page across medical, regulatory, visual, messaging, and structural dimensions.

1. Medical Reviewer

Reviews scientific claims and evidence alignment

  • Examines clinical claims (efficacy, safety, dosing) for scientific accuracy concerns
  • Checks if citations are present and appear to support the claims
  • Generates PubMed search queries to help verify claims against published literature

Why it matters: 51% of doctors say clinical updates in product literature help them recall brand names — accurate scientific content builds credibility and memorability

Supported Promotional Material Types

MarketingSense works across all major pharmaceutical promotional material types:

HCP Detailing

  • Visual Aid
  • Leave Behind Literature
  • Physician Sample Box
  • Division Portfolio Reminder Card

Print & Posters

  • Print Ad Brand
  • In Clinic Poster For Patients
  • Conference Standee

Digital

  • Whatsapp Brand Marketing Image For Doctor

Patient & Scientific

  • Patient Brochure
  • Scientific Article Folder Cover

Watch how MarketingSense reviews a promotional material — from upload to detailed report.

Sample Report

See an actual Pre-MLR Assessment Report generated by MarketingSense:

Sample Report — Page 1Sample Report — Page 2Sample Report — Page 3Sample Report — Page 4Sample Report — Page 5Sample Report — Page 6Sample Report — Page 7Sample Report — Page 8Sample Report — Page 9Sample Report — Page 10Sample Report — Page 11Sample Report — Page 12Sample Report — Page 13Sample Report — Page 14Sample Report — Page 15

Start your pilot today and see how MarketingSense transforms your pre-MLR review process.